R&B isn't necessarily a "superior" spoon, but it is an extremely good quality spoon in all aspects and offered at a very good price.
The shape is the classic oval style. Similar to an Ironhead, BC Steel or RVRFSHR. This is an excellent all around shape for most water conditions. It gets down and stays down. The action of this shape spoon is great not only for attracting and triggering fish to strike but also it is also a pleasure to use as the telltale thump thump thump is easy to read by the angler. R&B plating and finish options are also top notch. They do not use nickel in any of their products other than as a base coat for genuine gold top plate. Gold and silver reflect up to 90% more light than nickel. A huge benefit in coloured or deep water. They produce a wide variety of solid or 50/50 metal finishes and colours.
what makes this spoon superior? I hear a lot of people talk about the quality of their spoons. is it the shape? plating? just curious not questioning it.